The business landscape is becoming increasingly data-driven, and organizations that fail to leverage data may struggle to remain competitive.
For Nigerian entrepreneurs, understanding data analytics is no longer a luxury, it is essential for making informed business decisions, improving efficiency, and driving growth.
What You Will Learn in This Module:
• Introduction to Data Analytics – Understanding the role of data in business decision making
• Understanding Key Metrics and KPIs – Identifying the most important indicators for measuring business success
• Tools for Tracking and Analyzing Website Traffic – Learning about analytics platforms and how to use them effectively
• Using Data to Optimize Marketing Strategies and Improve ROI – Leveraging data-driven insights to enhance business performance
By the end of this module, you will have the knowledge and skills to use data analytics for smarter decision-making, improving business efficiency, and driving sustainable growth.
